Masterclass: How to Write Emails That Start Conversations Learn from the best on how to write emails that start conversations The importance of conversational email for modern marketers. Today’s buyers want 1:1 communication throuought the journey. We’ll cover why and which platforms can help marketers. How to write emails that start a dialogue (aka conversational emails). Learn why it works, the techniques that sell and see real-world examples. In which situations should you use conversational emails. Get the framework on when it’s best to use conversational emails and examples from specific scenarios. How does this fit with what I’m doing today? Find out where conversational marketing fits into your workflows.